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I started Sharp Cookie, LLC because most businesses are a few “digital revolutions” away from getting more clients and customers. As a marketing consultant, I’ve personally witnessed companies transform after getting more traffic, investing in the right marketing, and optimizing their funnels.
My marketing journey started just after college. I found a job working as a marketing assistant, and though I went to college for communications and marketing, I wasn’t sure how to get started.
The training course taught me direct response marketing. For the unindoctrinated, direct response marketing is a method of making more sales with highly-targeted and easily tracked marketing. This marketing style typically uses long-form sales pages, multiple offers within a funnel, and direct response style marketing focuses on return on investment.
After completing the training course, I developed a deep love of marketing tracking. I fully believed (and I still do) that effective marketing is a process of creation then refinement. I committed myself to market by the numbers. When it is within my power, I create marketing that is easily tracked.
Almost a decade later I am still marketing and still killing it! I’ve been a digital marketing manager, marketing director, and marketing consultant/coach. I’ve brought a variety of marketing campaigns to completion, including print and referral marketing campaigns. But, by far my favorite type of marketing is digital marketing.
The biggest benefit I provide my clients is transparency. Most digital marketing vendors are like the Wizard of Oz, they want you to be dazzled by their tricks while hiding behind a curtain of misdirection. These digital marketing companies flat-out fail when it comes to the #1 most important part of account-based marketing: communication.
My clients know that I do much more than provide services. I educate and teach along the way. You will never be in the dark about your digital marketing. When you talk about the marketing systems and campaigns I create for your business, your peers will beg you to tell them your secrets!
Sharp Cookie can help you with your website, search engine optimization, pay-per-click, marketing automation, email marketing, and much more! Use the button below to schedule a consult about your digital marketing!